We can all agree that data analytics is not just about charts and numbers, right? It's about uncovering patterns, predicting trends and driving decisions that transforms business.

About ME

Mercy Gabriel Ikulayo pictures

ABOUT THE AUTHOR

Hi, I'm Mercy

I’m a chocolate addict with zero plans to quit, I'm not sure if I'm an introvert or an extrovert but I know that I'm 80% sanguine.

I'm a mom, who enjoys joggling being a mom and having a career in tech. I'm not a book addict but I have read 30 books in the last three months including "Smart Money Woman" by Aresa Ugwu, "The $100 Startup" by Chris Guillebeau, "Women and money" by Suze Orman, "The Richest Man in Babylon" by George S. Clason among others."

I love colors, creativity and numbers.

As a tech lover who started out as a self taught powerpoint designer, I’ve always been drawn to technology and design. I started with PowerPoint, experimenting with slides and animations, which sparked my love for visual communication. As I got more into graphic design, I learned how to make messages clearer through images. Then, website design taught me how to combine creativity with functionality. Eventually, I got curious about using data to tell stories, which led me to data analysis. Each skill has built on the other — design taught me visual representation of ideas, and data analysis showed me how to back up decisions with insights.

I'd love to be your data analyst

Check out my portfolio

ADZEL SUpplies Dashboard & Insights

This dashboard offers a robust overview of our performance across key metrics, providing valuable insights into our supply chain, customer…

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NYC Hotel Analysis

The primary objective is to identify patterns in price, room type distribution, and availability across neighborhoods using Power query and…

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DOLLE Retailer Performance & Supply Chain Data

The dashboard comprehensively analyzes the retailer’s performance and supply chain data to provide a clear and actionable overview of key…

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Data cleaning - parsing
HR Data Analytics – Data Cleaning & Validation Procedure

In this portfolio, I will walk through a real-world data cleaning procedure where I take data stored in one column…

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Okay! Let me tell you a lil secret: The impact of data analytics on your business.

Businesses that embrace data analytics grow 5–10x faster than those that don’t. Why? Because data tells the real story — what’s working, what’s not, and where the opportunities are hiding. With the right analysis, you can predict trends, optimize operations, and create strategies that drive results.

So, that being said… let’s talk about what makes me human.

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A data analyst is the behind-the-scenes hero your business can’t thrive without.

Digging into numbers, uncovering hidden patterns, and translating complex data into simple, actionable insights. you’ll understand your customers better, make smarter decisions, and spot opportunities before anyone else. I will help you make this and more, a reality.

In short, a data analyst doesn’t just crunch numbers—they turn your data into a superpower.

Here's how I can help your business get better

Data Collection & Wrangling

Extraction, cleaning, transforming, and identifying errors to ensure data quality and data accuracy for robust analysis

Data Analysis & Interpretation

Applying statistical methods to analyze data, Identifying trends, patterns, and outliers in data to draw meaningful insights

Visualization & Reporting

Creating engaging dashboard and compelling data reports to effectively communicate insights to stakeholders

Data-Driven Decision Support

Translating data insights into actionable recommendations and monitoring the impact of data-driven decisions

MEDIA FEATURES

AS SEEN ON

MERCY IKULAYO VANGUARD NEWSPAPER FEATURE

I shared my insights in an exclusive interview with Vanguard newspaper highlighting the importance of government policies in empowering women in tech. I discussed the challenges faced by women in the industry and offered actionable solutions to bridge the gender gap in technology. Read the full interview…

I’m a proud member of the Forbes BLK, a dynamic community of black professionals, entrepreneurs, and leaders driving innovation and excellence. Being part of this network has helped me to connect, collaborate, and contribute to meaningful conversations shaping industries and empowering change. 

Speaking & Mentoring

Your talk buddie here, I have so much to say and a lot to overshare...

Linkedin Webinar

Data Analytics Vs. Business Analysis - Unveiling the career path that's right for YOU.

I hosted a colleague to this powerful and insightful LinkedIn webinar with168 attendees where we discussed:

↳ Roles of Data Analysts and Business Analysts in today’s job market

↳ The similarities that make transitioning between both fields easier

↳ Industry-leading tools in both fields

↳ Exclusive tips to break into these high-demand careers without prior experience

↳ How these roles drive value in businesses.

Become an authority on Linkedin

Become An Authority on LinkedIn - Get more visibility & attract leads as a data analyst

A round table discussion on linkedin can work for data analyst. While this is a Q/A session, we discussed the key highlights as listed below: 

↳ How to stand out & become recognized as an expert

↳ How to use linkedin for job offers, clients & collaboration

↳ How to attract quality leads & opportunities

↳ How to find & network with recruiters, data analysts and industry leaders

NOW WHY DO YOU NEED ME?

Let me tell you a story

As a data analyst with a strong foundation in research, design and tech, I bring a unique perspective to the table. I simplify complex datasets, transforming them into clear, easy-to-understand visuals that support better decision-making. By analyzing patterns and trends, I uncover opportunities for business growth and operational efficiency. I also help automate repetitive data tasks, saving you valuable time and allowing you to focus on key priorities. Additionally, I leverage data to predict future trends and customer behavior, giving your business a competitive edge and empowering smarter, data-driven decisions for sustainable growth.

IN SUMMARY

I'd love to be your Data ANalyst

As a data analyst with a strong foundation in research, design and tech, I bring a unique perspective to the table. I simplify complex datasets, transforming them into clear, easy-to-understand visuals that support better decision-making. By analyzing patterns and trends, I uncover opportunities for business growth and operational efficiency. I also help automate repetitive data tasks, saving you valuable time and allowing you to focus on key priorities. Additionally, I leverage data to predict future trends and customer behavior, giving your business a competitive edge and empowering smarter, data-driven decisions for sustainable growth.

MY VISION

My mission is to help your business leverage the power of data to make smarter, more informed decisions that drive growth and efficiency. By combining my love for design with data analysis, I create simplifies yet powerful insights that bring clarity to complex challenges.

MY VISION

I would love to be the go-to partner if you are seeking to turn data into a strategic asset, unlocking potential insights through clear insights and data-driven solutions that inspire growth and innovation

MY PORFOLIO

luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an

IN SUMMARY

I'd love to be your Data Analyst

As a data analyst with a strong foundation in research, design and statistics, I bring a unique perspective to the table. I simplify complex datasets, transforming them into clear, easy-to-understand visuals that support better decision-making. By analyzing patterns and trends, I uncover opportunities for business growth and operational efficiency. I also help automate repetitive data tasks, saving you valuable time and allowing you to focus on key priorities. Additionally, I leverage data to predict future trends and customer behavior, giving your business a competitive edge and empowering smarter, data-driven decisions for sustainable growth.

MY MISSION

My mission is to help your business leverage the power of data to make smarter, more informed decisions that drive growth and efficiency. By combining my love for design with data analysis, I create simplifies yet powerful insights that bring clarity to complex challenges.

MY VISION

I would love to be the go-to partner if you are seeking to turn data into a strategic asset, unlocking potential insights through clear insights and data-driven solutions that inspire growth and innovation

MY PORFOLIO

luctus massa ipsum at tempus eleifend congue lectus bibendum porttito praesent elit sapien venenatis nec urna vitae pulvinar an

Meet Our Creative Minds.

elementor team
Alex Smith

Founder

IN SUMMARY

testimonial image
Alex Smith

Founder

Alex Smith

Founder

Alex Smith

Founder

Alex Smith

Founder

Alex Smith

Founder

DATA ANALYTICS TOOLS

Some of my best tools to get your project done.

Microsoft excel for data analytics, Pivot table, Power query
SQL FOR DATA ANALYTICS
POWER BI FOR DATA VISUALIZATION
TABLEAU FOR DATA VISUALIZATION
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HEAR WHAT MY CLIENTS HAVE TO SAY

Testimonials
Blessing Ikpesa CEO Blizzers Technology
Tony Matthews Marketing Manager, Nomad Set
Andrew Collins Sales Manager, Adzel Supplies
Dr. Samantha Roberts-Johnson, Cheif Data Officer Evercare Medical Center

Mercy's work as a data analyst was exceptional. Her ability to turn complex data into actionable insights helped our brand grow by 35%. We are able to cut operational cost by 15% within 6 months and drive sales by 20% using her strategies. She is result driven and a team player. I highly recommend.

Working with Mercy was a game-changer for our business! Mercy not only cleaned and analyzed my data but also transformed it into clear, visually appealing insights that helped me make better business decisions. Her attention to detail, creativity, and deep understanding of analytics set her apart. If you're looking for someone who combines data with design to drive real impact, Mercy is the one!"

Mercy’s ability to turn raw data into actionable insights is unmatched. She uncovered some insights that helped us increase our marketing strategies leading to 15% increase in conversion rate. I applaud her intelligence and would highly recommend.

Working with Mercy is a game changer especially with optimizing our lagging procedures. With over 100,000 patient record analyzed, her insights helped to improve patient wait times by 25% and optimized staff scheduling, reducing overtime costs by 18%.

NOW THAT YOU'VE KNOWN ME, LET'S MAKE YOUR BUSINESS PROFITABLE

LET'S WORK TOGETHER

© Mercy-Gabriel Ikulayo portfolio, 2025.